Skymark's Existing State and Future After Exiting Bankruptcy
Skymark Airlines Inc. is set to exit its bankruptcy as of March 28, ending the 1 year-long period of bankruptcy protection, company chairman Nobuo Sayama reported. With financial support from ANA, Skymark was able to pay the 30 billion yen debt to Airbus for trying to obtain SuperJumbos for more long-distance flights back in January 2015.
Skymark has lost more than 180 billion yen in the years 2013 and 2014 just before the bankruptcy, in addition to the 300 billion in 2015, being restricted to the operation of less than 26 planes of which they own in only a few areas each day. The number of consumers has generally been decreasing for the company too, along with the overall popularity and recognition of the company's name and services, leading to great financial damage to the company.
Over the next 5 years, however, Skymark intends to fly at least 20 planes per day in more demanding areas such as the Tokyo to Okinawa route and decrease flights for less popular routes. They furthermore wish to recover routes they had lost over past years, such as the Sendai and Ishigaki-jima routes to raise income rates. By doing so, the company strives to gain a 10 percent income rise and tries to reach an income of 800 billion by 2018. They intend to spend portions of the income for further onboard services such as meals and a more comfortable environment for passengers during the flight.
"Skymark reflects back on their past mistakes leading to go under bankruptcy protection as a huge underestimation," Nobuo Sayama says. By the year 2018, the company hopes to start non-domestic flights to nearby areas such as Southern and Eastern Asian countries, although it may be a challenge as of now. "Almost an 80 percent rise in customer consumption can be seen in the past year," adds chairman Masahiko Ichie. He expects a much brighter future for Skymark Airlines in the next 5 years and says that they are ready to take on any challenges that will arise in the way.